DOI: 10.1080/19368623.2024.2368040

Paper Summary:

Title: Adverse impacts of revealing the presence of “Artificial Intelligence (AI)” technology in product and service descriptions on purchase intentions: the mediating role of emotional trust and the moderating role of perceived risk

Author(s): Cicek, Mesut (author);Gursoy, Dogan (author);Lu, Lu (author)

Year: 2025

DOI: 10.1080/19368623.2024.2368040

URL: https://doi.org/10.1080/19368623.2024.2368040

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