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DOI: 10.1016/j.jclepro.2023.137890
Paper Summary:
Title: The effect of social media influencer marketing on sustainable food purchase: Perspectives from multi-group SEM and ANN analysis
Author(s): Wu, Yanhong (author);Yang, Shaohua (author);Liu, Danping (author)
Year: 2023
DOI: 10.1016/j.jclepro.2023.137890
URL: https://doi.org/10.1016/j.jclepro.2023.137890
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