DOI: 10.1080/00913367.2019.1588808

Paper Summary:

Title: Brand Communication in Social Media: A Research Agenda

Author(s): Voorveld, Hilde A.M.

Year: 2019

DOI: 10.1080/00913367.2019.1588808

URL: https://doi.org/10.1080/00913367.2019.1588808

Download Paper

Received on: 2024-10-20

✍: FYIcenter.com

2024-10-25, ∼960👍, 0💬